The 2014 winners
Market Research
Premium-Haushaltsbürsten mit Swissness nach Deutschland und Österreich (PPR2)
Client: Ebnat AG, Ebnat-Kappel
Marlen Thoma, Product Manager
Project team
Cedric Küenzi, Faulensee, Project leader
Gabriel Bischof, Mosnang
Antonyos Jakob, Lichtensteig
Claudio Merri, Bonau
Project coach: Dr. Franziska Weis
Turning Data Into Insight (JMCFE)
Client: Vectronix AG, Heerbrugg
M.A. Richard Flax, Marketing & Communication Manager
Project team
Emanuel Ledergerber, Arnegg, Project Leader
Ardian Aliu, Degersheim
Kosovare Miftari, Bronschhofen
Mustafa Ozkanli, Boston
Santiago Quinones, Boston
Anibha Singh, Boston
Project coach FHS: Dr. Benjamin von Walter
Project coach Babson: Prof. Dwight Gertz
Management Design
Developing the Fragrance Business in China (CPCN)
Client: Givaudan Fragrances (Shanghai) Ltd., Shanghai
Kaspar B. Probst, Director
Project team
Kristina Trajkovic, Flawil, Project Leader
Thomas Candrian, Sagogn
Reto Fausch, St. Gallen
Haiyan (Lois) Xu, Shanghai
Lina (Candy) Tan, Shanghai
Qian (Ivy) Li, Shanghai
Project coach FHS: Prof. Andreas Löhrer






