IDEE Institute of Innovation, Design and Engineering
With head, hands and gut
Every innovation starts as an idea. Ideas are born from creativity and knowledge, as well as curiosity about the latest trends. Innovation is therefore about thinking ahead and anticipating the opportunities and challenges that a company will face in the foreseeable future, as well as deciding how to exploit or overcome them intelligently. The IDEE Institute of Innovation, Design and Engineering at the OST - Ostschweizer Fachhochschule provides companies with support in this area.
We do so by supplementing traditional management and development processes with design-driven elements such as prototyping, scenario thinking, use stories and testing. Because our approach is often participative in nature, it encourages all participants to be more embracing of change. Together with our customers, we develop decision-making principles at the interface between technical feasibility, profitability and desirability.